![]() ![]() ![]() Compared with previous brand identity updates, the new design is a greater leap forward. This will ensure that the brand remains relevant and engaging for fans and will enable them to interact with it, as technology and content platforms develop.īoldest change in years UEFA revisits its competition brand identity every three years, in sync with the commercial cycle of broadcast and sponsorship rights. The level of detail on the 'ultimate stage' stadium and 'starball' visuals has been enhanced to cater for a richer ultra-high-definition television experience. The new assets allow for an easier, scalable brand integration (from soft to full branding) on smaller surfaces and mobile devices. The refined brand identity has been created to support digital, mobile and social media platforms ©Ĭatering for digital requirements The refined brand identity has been created to support digital, mobile and social media platforms. ![]()
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